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Sandy and Howard change the world of marketing with two microphones and a chess clock.
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When opening the Philadelphia Inquirer yesterday (actually, my wife saw it, I rarely open an actual newspaper), I saw a full page advertisement for Derrie-Air. So I went to their website to learn more:
As it turns out, they will base the rates on the weight of the passenger and baggage! Only $2.25/lb. from Philadelphia to Los Angeles!
And I was amazed by the available amenities!
Please note that this was a joke, although there actually was a full-page ad in the Philadelphia Inquirer and there is a website, although there is a note at the bottom to let you know that it isn’t real. Quite a bit of fun though.
So what would you do if this was real? Post your comments below…